How To Market On Pinterest

Hey Guys! Kayla here from Yup Video, and you’re watching the show that transforms the top Business blogs into video blogs.  Pinterest is on the the most underrated marketing tools on social media.  Here are some great tips on how to market on Pinterest.

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Today’s article comes from Scott Levy at Entrepreneur.com:

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11 Advanced Pinterest Tips and Tricks

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Tip Number 1 – Gain A Following

Sometimes this can be tricky, but it can be done.  Tag the original pinner in the post. This is easily done by using the @ symbol and their name.  The original pinner is notified that you like their content.  Hopefully turning them into a follower!  I mean I know I get excited when people re-pin my pins! This is a great way to build a market on Pinterst.

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Tip 2 – Add The Price 

Pins with price tags on the image gain 36 percent more likes than those with out it.  Pinterest uses are also there to shop.  Actually, it seems every time I find something great from Pinterest, they are sold out!  Just goes to show you how something going viral on Pinterest can inpact your sales.

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Tip Number 3 – Keywords, Keywords, Keywords

When uploading original content change the keywords to what you are trying to sell!  This gives you a better chance to show up in the search. Keywords will help you reach your target market on Pinterest.

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Tip 4 – Get Your Business Verified

Gain pinners trust and have Pinterst verify your companies website.  Pinners will be more likely to buy what you market on Pinterest if you are verified.  You can also view Pinterest Analytics.  This will help you figure out what is working, and what’s not.  This way you can change instead of putting time into something that isn’t converting!

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Tip 5 – Web Analytics Walkthrough Video

This video will help you use the Pinterest Analytics.  If you want to know how many people visit your website from Pinterest, how much repining are your pins getting, is there other content from your website that’s getting pinned. Find out if you are reaching your target market on Pinterest!

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Tip Number 6 – Check out your Pinners boards

Look into your followers, see what else they are pinning, or commenting on.  This will give you a better idea to what you should put up for conent

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Tip 7 – The Visual

As an active pinner myself I can vouch that people pin for the picture put up!  So make the picture appealing.  Pinterest is killing it with infographic right now.  See if you can make some of your content into infographics.  Use photos on your blog and website that can be easily repined to market on Pinterest!

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Number 8 – Provide Useful Information

Even if things are not coming directly from your company or website still pin it!  If it pertains in anyway to what your market on Pinterest might like!  Providing them with useful information such as a great article you read, or a documentary that could help them.

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Tip 9 – Interact

Adding questions in your pins descriptions get’s the viewers to respond and interact with you.  Create that engaging environment, this is also a great way to attract new followers to market on Pinterest to!

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Tip Number 10 – Organize Your Boards

Have many different boards for different content. Have boards that are focused to your business or brand. If your company has a blog, have your blog board.  If you are sell Gardening tools, have a Beautiful Garden’s board. This makes it easier to target market on Pinterest since most people will only follow specific boards.

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Tip Number 11 – Back To Analytics 

If you are looking to dig deeper into analytics there are other programs out there for you to track your pins!  Here are the are some analytics that Scott recommended to track your Pinterest Analytics.

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Thanks for watching, you are now an expert on how to market on Pinterest. and if you would like us to turn your blog article into a video blog contact us at YupVideo.com!

 

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