How YouTube Cards Can Help Your Video Marketing
Our dear friends, YouTube Annotations, are going on a trip to Belize in the near future. Cards have been introduced as an “evolution” of Annotations according to Muli Salem, YouTube Product…
Your Video Marketing Strategy Needs Context
Content is king...or is the customer king? Maybe context is queen or another member of royalty (though as an American, I thought we rebelled against such governments hundreds of years ago because…
6 Ways To Get More Out of Your Smart Phone Video Production
It’s no surprise that almost every marketer’s explored smart phone video production and mobile storytelling capabilities . This handy tool has eased some of the entry barriers to video…
Your Video Marketing Strategy Starts With A Question
There’s a “simple” question that stands between you and video marketing success. It’s a question that should echo before each and every video you make. It’s simple in the fact…
7 Video Marketing Mistakes That Annoy Your Viewers
You’ve spent an excruciating amount of time mapping your video marketing strategy. You’ve spent even more time planning, producing, and polishing your latest piece. The moment has come. You’re rolling…
Video Marketing Lessons from the “Most Important ‘Sexy’ Model Video Ever”
Save the Children USA just premiered its "Most Important 'Sexy' Video" and it's another excellent example of nonprofit YouTube marketing that's thought-provoking entertainment. There aren't any dazzling special effects or…
Is This Giant Game of Jenga Branded Video Content Done Right? Yes.
Awesome video alert: Cat® Products launched their captivating take on Jenga as part of their #BuiltForIt campaign. Shot in a Caterpillar testing facility in Illinois, this two-and-half minute piece called…